Values-Driven Packaging for Herbalists

20 minutes  

Through Harmonic Arts’ rebrand process over the past few years, we’ve learned a lot about the importance of brand clarity, and values-based packaging. This short talk will share tips on values-based packaging and the importance of sustainability in your packaging strategy.
– Why packaging matters
– Values-driven packaging, understanding your customer, and consumer trends in 2021.
– Clarity in package messaging, communicating your product.
– Sustainable packaging: Sustainable options, carbon footprint.